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Zanita Studio is your source for daily inspiration. With Fashion personality Zanita Whittington and our team of creatives we bring unique content daily!

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5 Steps to Turn Your Passion for Blogging into a Business
6-02-2018 00:30:42
Zanita Studio
Every time I think about the influencer industry, I feel so moved emotionally and mentally… How can something that so small and passion-driven turn into a fully scaled business? It seemed like yesterday that I was devising a plan to break into the business of blogging, but after SEVEN long years here I am… I still have fellow bloggers approach me time to time and ask how I do it… How do you pitch yourself? How are you able to get clients? I’ve spent some time evaluating myself these last few days – wondering if I’m doing anything particularly different from my peers. I’ve concluded that we can all learn something from one another, so I’m going to show you how to turn your passion for blogging into a business the way I did. Step 1: Get smart. So you had that thought (you wanna turn your passion for blogging into a business). Your next step should be taking action to get there. For me, it was practicing my writing skills, learning photography, learning photo-editing, and then blogging for myself. No one paid me any attention for a long ass time. Finally, one day, when I felt that I was capable and ready, I made my move. Remember that it’s not about instant gratification. It’s about patience and the work you’re willing to do when no one’s watching. Step 2: Gain experience. Gaining experience can mean various things – it could be working for yourself to achieve the results you want, and then using it to validate your credibility to brands or other bloggers. It could be interning under a mega-blogger to learn the ins and outs of the industry. However, I want to caution you that mega-bloggers are apprehensive about working with “aspiring bloggers” since your intentions can seem doubtful. In an industry that’s heavily dependent on connections and numbers, it makes perfect sense that a blogger would be hesitant to share their information with someone who could simply be after those things. When I worked exclusively with Zanita, it was never about what she can do for me or how she can help me grow. It was all about what I can do to elevate her and help her grow. That mentality has taken me far in my work today. Step 3: Achieve measurable results. Whatever you do, make sure you’re monitoring it because words mean nothing without measurable results. You can’t tell a brand you can deliver content across an engaged audience if you have 10k followers on Instagram with only 300 likes (nothing wrong with those numbers by the way). But think about how much more amazing it would look if you had 10k followers with 1200 likes consistently. There’s a big difference. If you can show proven growth or engagement over X period of time, sell it! Numbers get people talking. Step 4: Strategize. One of the things I’m struggling with right now is vision. I’m so focused on tasks that I never have time to strategize the direction I want to head in. Strategizing serves the same purpose as goals. You can’t scale without looking ahead. Make an effort every now and then to think about where you’re headed and where you want to be. Readjust every few steps of the way to make sure the two align. Step 5: Don’t give up. It’s only been five months but even I have normal conversations with myself if it’s time to just throw up the white flag and head back to the safe haven of corporate. Running a business is tough and there so many moving aspects involved that NEVER seem to stop moving. I know it seems like a glamorous life but on a regular basis, I feel like I have no life. That being said, the most important part of these steps is to never give up. What else would you guys like to hear about regarding this business?   xo, Susan Follow me – Blog Instagram Bloglovin YouTube Facebook SHOP You Should Also Read: Top Skills Big Bloggers Are Looking for Right Now 5 Great Reasons to Start a Blog This Year How to Make it As A Blogger in 2018 The post 5 Steps to Turn Your Passion for Blogging into a Business appeared first on Zanita Studio.
3 Important Things to Remember About Happiness
2-02-2018 00:28:32
Zanita Studio
What does it mean to be happy? In light of Valentine’s Day, I wanted to bring up the topic of happiness as it’s a day to celebrate the love between two people, but what about when you’re single? It doesn’t mean you can’t celebrate or be happy on Valentine’s Day. We all see happiness in a different light. Maybe to you, happiness is the comfort of another body. Maybe it’s money and status – or it could be family and friends. If you’re struggling to feel comfort as we inch closer to this revered holiday, here are 3 things to remember about happiness. #1 Being happy doesn’t require a significant other. Just now opening up about this, but I went through separation recently, and I’ll be the first to assure you that you do not need another person to feel happy. You are whole as a single individual – and in order to experience deep, profound happiness, you need to be content as you are. It always fails to rely on someone who may or may not be able to meet your standards or expectations. I always feel like this takes a bit of self-therapy especially if you’ve recently gone through separation. You’ve spent so much of your time with another person that they essentially become a part of your identity. When they’re gone, you no longer know how to spend  your time alone. I would encourage you to pick up a new hobby or do all the things you have been putting off. You’ll be in for a surprise. #2 Physical things don’t bring happiness. Indulgent gifts like roses, chocolates, and wine are great – but usually only in the moment. I consider alone time golden – this is time I can use for a nice, warm bubble bath or to get deep into a book. That being said, if you’re in need of a serious delicacy, you can always treat yourself to something pleasurable. Remember that gifts don’t always require giving from other people. You can give back to yourself. #3 Happiness doesn’t dwell in the past. We usually have a bag habit of dwelling in the past. We remember how amazing certain moments of a relationship felt and we long for those aspects. However, we’re usually more attached to the “idea” of was happening rather than the reality of it. If you never learn to let go of the past, you can never truly be happy with the future. Be done with it and get rid of the baggage. Many times, you’ll go back to the relationship only to find out that you never really wanted it. It’s a natural cycle for us as creatures of habit.   If you’re struggling with happiness this Valentine’s Day, I hope these three points brought some level of comfort! We’re in this together   xo, Susan Follow me – Blog Instagram Bloglovin YouTube Facebook SHOP You Should Also Read: 5 Things I’m Giving Up for a Happier Life Why We Should Stop Seeking Happiness 7 Ways To Dress For Happiness The post 3 Important Things to Remember About Happiness appeared first on Zanita Studio.
5 Essential Apps for Bloggers and Freelancers
1-02-2018 15:39:09
Zanita Studio
I’m going on Month 5 of freelancing… And it still feels surreal at times that I’m doing exactly what I set out to do. I learned real quick that even though I’m essentially doing the same thing I did before, it gets crazy when you try juggling it for multiple clients. The key to staying sane and creative while meeting your deadlines is staying organized. And my favorite, most effective way for doing that is through apps! Many of these apps I never used before just because I could remember whatever I needed to with handwritten lists. I tried that in my first month of freelancing and it was a complete mess! I learned quickly that apps are the way to go whether you need to create novel assets for social media or managing your to-dos. If you’re having the same problem, give these a go – 5 essential apps for bloggers and freelancers: #1 Trello I had heard of Trello many times before but never gave it a second thought because I though Google calendars was sufficient. Wrong. The beauty of Trello is that all changes and updates are done in real-time so that everyone who’s a part of the board sees it. My issue with Google calendars was that it was hard to fit everything in one little block without multiple, tedious clicks. Trello allows you to organize your tasks into lists, which can then be broken down into cards, and grouped into labels. It’s also super collaborative; you can leave comments for someone who would then receive a notification for it. This has been a game changer because you literally have everything in once place! #2 Wunderlist I was always using Notes on my iPhone to make lists of all the things I needed to do. The problem with that is that when I’m done with a task, I have to delete each line item. Sure, this doesn’t take a ton of time, but it’s tedious and I’d rather be doing something productive in those few minutes. I came across Wunderlist via NotJessFashion and it has been instrumental in keeping me in check! Basically, you create to-do lists and can easily check them off. Easy peasy! #3 Sketch So this is not an app for organization but rather creativity. Every major blogger has been stepping up their IG stories game lately, which means I need to too. I love using sketch to make doodles and handwritten words on images before uploading them to the Gram. It’s so much fun! #4 Venmo Everyone knows Venmo, right? It’s the easiest way to send money to and fro different accounts. I know it’s basically the same thing as PayPal, but I hate how PayPal takes a percentage of your invoice when you’re transacting as a business. Technically, I’m not an established business, so I’m not pleased with this because every few dollars add up! The workaround is Venmo because I can still manage cashflows and present it to my accountant when it’s tax time (i.e. now). # Shoeboxed I sometimes feel like my receipts are going to be the death of me! It’s insanely hard to stay organized when I’m traveling – all this paper trail ends up being a complete mess and I even lose some along the way! The solution? Shoeboxed Receipt Tracker. Expense reports have never been easier! I’ll be headed to NYC, London and Italy in about two weeks, so follow my journey HERE. This app couldn’t have come at a better time!!   xo, Susan Follow me – Blog Instagram Bloglovin YouTube Facebook SHOP You Should Also Read: Branding Guide for Beginner Bloggers 4 Key Soft Skills Every Blogger Needs to be Successful Top 5 Blog Tips in 2 Years Under Zanita The post 5 Essential Apps for Bloggers and Freelancers appeared first on Zanita Studio.
How To Stop Comparing Yourself to Other Bloggers
31-01-2018 03:48:56
Zanita Studio
One of the most difficult things about being in this industry is that everyone is really freakin good… You’re basically dealing with the cream of the crop and that makes it hard to keep your eyes in your lane. In my early days, I always found it difficult not to compare my work to those whose content I was engaging with. And at times, even found myself unintentionally copying. I strongly feel that this is a struggle most people combat in the early stages of any creative endeavor. Stay committed enough and you’ll eventually develop your own style. I wanted to bring this topic to light because I know the noise today makes it even harder to concentrate on yourself. So, I’m sharing a few things I did that might work for you – here’s how to stop comparing yourself to other bloggers: Get off the Internet Pay attention to your emotions. When the detrimental thief of happiness lurks its way in, you can usually tell because you’re mind is starting to wander off and question why you’re not good enough – and why someone else gets all these amazing experiences while you’re stuck with whatever banality you’re in. That’s cue to get off line and live in the present. It doesn’t matter what you’re doing as long as you get off. My favorite things to do are read books or write! Reflect on your journey When I really feel like crap, I find that physically seeing how far I’ve come is always an eye-opener because it’s proof that everyone has to find their way – and that I have made personal progress. I used to compare myself a ton in the realm of photography, but a quick glance at my 2013-2017 archives is a real pick-me-up and motivation to keep going. It also helps during this process to set goals about where you want to be… A silly thing I’ve started doing is drawing all the things I want to manifest in my life on my iPad Pro – yes, I know, silly but it works! Get off Instagram and Get on Pinterest I realize now that I get different vibes from different platforms. If I’m starting to compare myself to someone else, it’s usually because I’m looking at Instagram. So if I need real inspiration without the guilt, I get on Pinterest. For whatever reason, Pinterest feels more inspirational to look at. I’m a serial pinner… Feel free to tag along here! At the end of the day, remember that comparison is the end to all the good things you have going on in your life. Be cognizant of your mind and your heart and guard them so that you’re not selling your happy reality for someone else’s make-believe. These days, I’d much prefer to be happy for someone’s success – and use it as a catalyst to get myself there. How do you deal with comparison?   xo, Susan Follow me – Blog Instagram Bloglovin YouTube Facebook SHOP You Should Also Read: Branding Guide for Beginner Bloggers 4 Key Soft Skills Every Blogger Needs to be Successful Top 5 Blog Tips in 2 Years Under Zanita The post How To Stop Comparing Yourself to Other Bloggers appeared first on Zanita Studio.
How to Make it As A Blogger in 2018
3-01-2018 15:18:03
Zanita Studio
So it’s 2018, and you still wanna be a blogger? It’s hard to believe that after all these years, bloggers are still relevant, which goes to prove that all this talk about the blogging bubble bursting is never actually going to happen. And it is still very worthwhile to start a blog. The landscape has changed tremendously these last few years with social media being a huge game changer. The Internet is also far flooded with blogs, fashion boutiques, AND blogging advice when compared to three years ago! You can’t approach blogging the way we did back in the day. But remember that new bloggers still sprout up daily, and several are capable of making a name for themselves. That means you can too. If you’re still interested in the blogging scene, read on to find out how to make it as a blogger in 2018. Identify what’s broken. If you want to start a blog, chances are you’ve been reading blogs. Identify what’s missing from the blogosphere that you’d love to see. Then use that to focus on content you want to create. Don’t waste time wondering why things are broken and don’t dramatize it. Instead, seize the opportunity to fill a possibility. For instance, blogging has become very commercialized in a sense, and as a result, everyone’s creating “high-end imagery” with a DSLR. If you’re sick of the carefully curated content, maybe it’s time to move back to iPhone images, barely edited. Content also seems to be either photo-driven or video. Nothing in between. Maybe it’s a good time to illustrate your life in GIFs. The prospects are endless. You just have to take something that’s been done and do it better or do it different. Get good at storytelling. Storytelling was such a buzzword at one point, and it should be because that’s how you get someone to BUY into you. It’s through telling stories that people connect and rationalize with you. Stories drive clarity and they get people motivated. If you can motivate someone, you best believe they sure as hell will pay attention to you. Unfortunately, this skill requires discipline and practice, so get practicing. Be committed to solving problems. Blogging is all about starting with an idea and finding ways to implement it. As your thoughts become more tangible, you’ll hit roadblocks. But don’t look at those bumps as a sign to quit. Instead, think more carefully about how to overcome them – and then seek solutions to induce them repeatedly. Having this desire to solve problems will drive you to your destination as long as you don’t quit. The biggest hurdles in blogging are typically time and a lack of resources. For instance, you need high quality photos, but you don’t have the money to hire a photographer or to buy a camera. Or if you have a camera, you don’t have time to learn how to use it. Your first step is to decide how you’re going to solve this problem… Be realistic and give yourself a full year. Don’t start a blog in 2018 unless you know that you can commit to it for at least a full year. Too many “potential bloggers” become disengaged within the first few months and end up quitting altogether. If you can’t handle disappointment and failure, then you probably shouldn’t start a blog because you’re going to feel all of it. I know how incredibly hard it is sticking to something that renders no instant results or gratification. But trust me when I say you need at least a full year to gauge how far you’ll go as a blogger. Have a boundless vision. Your initial idea will get you started, but be willing to listen to others in order to hone your idea into a long-lasting opportunity. Learn how to pay attention to indirect comments and connect them back to your blog early on. The faster you can change and adapt, the better off you’ll be as a blogger. Also, don’t just create a blog. Cultivate a strong, personal social network. You will engage and attract the right audience faster if you have a community-powered brand (think IntoTheGloss with Glossier).   xo, Susan Follow me – Blog Instagram Bloglovin YouTube Facebook SHOP   Image Source Credits – LE JOLIE – Susan   You Should Also Read: Branding Guide for Beginner Bloggers 4 Key Soft Skills Every Blogger Needs to be Successful Top 5 Blog Tips in 2 Years Under Zanita The post How to Make it As A Blogger in 2018 appeared first on Zanita Studio.
5 Great New Years Resolutions to Make in 2018
2-01-2018 02:37:13
Zanita Studio
Happy New Year everyone! 2017 took us for a deranged turn of events, and we’re both torn and excited that it’s finally come to a close. For the parts that broke you, remember to put away the past, let go of the failures, and quit the procrastination. And think of 2018 as an opportunity to transform into the best version of you. If you spent last night soaking up the final hours of 2017, you can spend New Year’s day actually thinking about what you want to achieve this year. We’re helping you get started by sharing 5 great New Year’s resolutions to make in 2018. How ever you view the new year, we hope it brings you plenty of peace, happiness, and success. Now onto the fun part (and our personal favorite): resolutions! 1. Do more of what you love Too often, we only focus on the things we’re supposed to do like work and errands, which end up becoming a repeat cycle of life. This year, we challenge you to do more of what you love whether that’s going out for quick morning runs, making MORE art, or reading more books. These things often times require scheduling and setting aside time to make happen. If that’s what you need to do, then utilize your calendar, reminders, and notes – whatever it takes – to make them a reality. 2. Stand up for what you believe There’s a lot of crap happening in the world right now – many of which several of us have polarizing opinions on. Instead of just talking the talk, why not walk the walk? If you truly believe in something, then do something about it instead of rant about it. We’re so passionate about inspiring you, adding value to your life, and empowering you to take charge. We fell off track a bit last year, but we strive to move back in the right direction by creating the type of content you like to read! Do share what you’d love to see below. 3. Stop comparing yourself Social media took us to new heights last year, and that was probably good and bad. We can either use social media to inspire and propel us, or destroy us. If you found yourself constantly envious of social influencers’ highlight reel, strive to make 2018 a year of action and creation. Stop comparing your success to those around you. Think about your own accomplishments, the things you have, and what you love about your life. Acknowledge your possessions and success, and then learn to be content with where you’re at. 4. Try more positive self-talk We know this sounds silly (and probably a little crazy), BUT it works. Since you’re probably already in constant conversation with yourself, you might as well attempt to turn that dialogue into positive self-talk. It takes a little practice but start with positive affirmations. For example: I know I can achieve anything I set my mind to. I forgive myself for the mistakes I have made because I know I’m human, and it’s ok. I know that I always have a choice, and I choose positive thoughts and feelings. 5. Learn a new skill Above all, attempt to learn a new skill and illustrate some form of mastery by the end of this year. The easiest way to do this is to break the skill into parts. For instance, if your goal is to learn photo editing, start with tweaking presets you might already own, then delve into skin retouching, and finally, custom creating filters. Don’t get too worried about getting everything right. Mastering the subcomponents will help you achieve the overall skill faster. What are your 2018 resolutions?   Image Source Credits – The Girl From Panama  You Should Also Read: Important Things We Forget About New Year’s Resolutions How To Keep Your New Year’s Resolutions Realistic 4 Tips That Have Helped Me Let Go of the Past The post 5 Great New Years Resolutions to Make in 2018 appeared first on Zanita Studio.